Page 13 - ITM NEWS
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Exporters Assembly,  two textile companies, which   participation, deep-rooted exhibitions are organized  Associations, one of our most effective works is
        are our union members, are taking mentoring         by determining a different location every year, it   to announce the exhibitions to our members and
        services from the academics of a university in our   will be very meaningful in terms of showing the     to organize their participation in these exhibitions.
        city in order to provide innovative transformation.   diversity in the country.  In this sense, exhibitions,   We promote and encourage participation in
        We, as the Textile and Raw Materials Exporters      which became a brand in their respective areas       the exhibitions that are related to the sectors
        Association, provide some of the services that      such as the International Textile Machinery          operating under the umbrella of the union. We
        companies receive. We find such projects of our     Exhibition, can be organized in other large provinces  open an “info stand” in large exhibitions that
        state valuable in terms of supporting the policies                                                       are important for the sector, and distribute
        that prioritize innovation. Another project that                                                         the promotional materials we have prepared
        we are involved in as a union is a campaign that      “We set up procurement delegation                  to potential buyers. In addition, we set up
        grants scholarships amounting to the minimum          organizations at the time of major                 procurement delegation organizations at the
        employee wage to students who choose the textile                                                         time of major exhibitions such as the ITM, we
        engineering department in the university exam,        exhibitions such as the ITM, we bring              bring together international companies and our
        which is organized by Textile, Garment and Leather    together international companies and               members through these platforms.
        Products Exporters Union, which operates under                                                           We can increase the number of procurement
        the umbrella of the Turkey Exporters Assembly         our members through these platforms.”              delegations organized in cooperation with the
        (TIM). As the Southeastern Anatolia Textile and                                                          exhibition organizers. In addition, we can organize
        Raw Materials Exporters Association, we took an     of Turkey, and different colors of our country may   events, panels, conferences, competitions, etc.,
        active role in the announcement of the campaign     be demonstrated. It is a great opportunity for the   which can be utilized by both exhibitors and
        and achieved very good results. Gaziantep           ITM Exhibition to introduce our region to the world,   visitors in the exhibition area simultaneously
        University Textile Engineering department has been  considering the number of exhibitors and visitors    with the exhibition. In fact, the biggest issue
        starting the education year with incomplete quota   and the diversity of the countries. If exhibition    is advertising in the best possible way for the
        previously, but this year it started its education   tourism is managed well, very good works            exhibition as in many other jobs. At this point,
        with full capacity and the score of the department   emerge. The connections established by domestic     organizers have a lot of work to do. Exhibitors
        has become the second-highest score among all       companies with international counterparts mostly     can be found to attend the exhibition in one way
        engineering departments. We are the second textile  occur at the exhibitions. Because there are areas    or another, and the stands can be filled, but the
        association that provides financial support to this   where the buyer and the seller have the opportunity  visitor side of the exhibition varies completely
        project. We are proud to be a part of this valuable   to contact directly and that the trust relationship   depending on how well the organizers promote
        project, which was launched in order to bring       develops among them.                                 the exhibition. We can say that one of the best
        successful students to the textile industry.                                                             promotion channels of the organizers is exporters
        In addition, we have accelerated our efforts towards   “LARGE-SCALE EXHIBITIONS SUCH AS THE ITM          associations. Because we already have a network
        our target markets. As a result of the researches   SHOULD BE PROMOTED MORE EFFECTIVELY IN OUR  of manufacturers and exporters. If digital and
        about Russia, which is one of our important         REGION”                                              printed exhibition promotion materials are
        markets, we realized that Russia has a great        ■ Do you find sufficient participation of textile    effectively communicated to us, we can encourage
        potential for textile exports especially in Ivanovo   manufacturers operating in the Southeastern        participation in exhibitions using this network.
        Region and we organized a Textile and Garment       Anatolian Region to the ITM exhibitions? What        Apart from that, as you may know, as
        Sectoral Trade Committee in this region. This       advice would you give to the companies on this       exporters associations, we provide
        delegation, which included the representatives of   subject?                                             support to the exhibitions that
        the firms from various parts of Turkey that engage   I believe that participation from our region should   are held both domestically and
        in the subcategories of the textile and clothing, such  be more. Especially, a region that has advanced so   internationally and which are
        as woven and knitted fabrics, yarn, and garment     much in the production of the textile sector should   covered by the Ministry of
        production visited the textile center of Ivanovo    participate and visit the ITM exhibitions. More      Trade.
        and made onsite market research. Moreover, the      effective and more participation in such large-scale
        delegation had bilateral business meetings with     exhibitions from our region should be encouraged.
        potential buyers. In order to contribute more to
        our foreign trade volume and national economy in    ■ What kind of activities do you perform as a
        the field of textile, we will continue these kinds of   union in order to encourage companies in the
        studies towards our target markets.                 Southeast Anatolian Region to participate in large
                                                            international exhibitions like the ITM? What
        ■ Can you please share your thoughts on the         kind of cooperation can be formulated with the
        contributions of the ITM Exhibitions, which         organizers of such large-scale exhibitions?
        bring together the leading brands and latest        As the Southeastern Anatolian Exporters
        technologies of the textile industry, related to
        Turkey’s economy and to the textile sector?
        It is very important to hold the exhibition
        in Istanbul, as it hosts many
        exhibitions and is a brand city in
        the international arena. But
        we also care about regional
        studies. If such high-



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